Iwona’s recent stories

By Iwona JozwiakMay 06, 2025

Generative AIGoogle CloudRetail

Revolutionierung des E-Commerce mit generativer KI

Erfahren Sie, wie Gen AI-Einkaufsassistenten den E-Commerce transformieren – von Echtzeit-Personalisierung bis multimodale Suche.

  6 min read

By Iwona JozwiakSep 23, 2024

DXPGenerative AIRetail

Excited Online Customers Are Loyal Customers

Discover how AI and personalization excite online customers and build lasting loyalty.

  3 min read

By Iwona JozwiakJul 16, 2024

Data & AnalyticsIoT, XR, Robotics, AI & MLRetail

The Right Price at the Right Time: Effective Retail Promotion Planning With AI/ML

Learn how to capture promotion impact and improve planning with machine learning and simulations

  6 min read

By Iwona JozwiakJan 22, 2024

Data & AnalyticsOperational EfficiencyRetailSupply Chain

The Goldilocks Principle: Retail Inventory Optimization Through Predictive Demand Forecasting

Discover the power of machine learning in retail demand forecasting to reduce costs and build resilience.

  5 min read

By Iwona JozwiakNov 22, 2023

Data & AnalyticsOperational EfficiencyRetailSupply Chain

All the Right Cards: Why Data Matters in Vendor Negotiations

Learn how data integration empowers category managers to navigate complex negotiations and boost profitability.

  6 min read