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Iwona Jozwiak

Senior Industry Consultant, Retail & Omnichannel


Iwona Jozwiak is a Retail & Omnichannel Consultant at SoftServe with over 10 years of industry experience. Her focus lies in creating integrated retail experiences and driving digital innovation. Her expertise includes leading direct-to-consumer ecommerce channel rollouts and managing complex projects that blend user experience, marketing, category management and technological advancements to drive business expansion.

Iwona’s recent stories

By Iwona JozwiakSep 23, 2024
DXPGenerative AIRetail

Excited Online Customers Are Loyal Customers

Discover how AI and personalization excite online customers and build lasting loyalty.

clock-icon-black  3 min read
By Iwona JozwiakJul 16, 2024
Data & AnalyticsIoT, XR, Robotics, AI & MLRetail

The Right Price at the Right Time: Effective Retail Promotion Planning With AI/ML

Learn how to capture promotion impact and improve planning with machine learning and simulations

clock-icon-black  6 min read
By Iwona JozwiakJan 22, 2024
Data & AnalyticsOperational EfficiencyRetailSupply Chain

The Goldilocks Principle: Retail Inventory Optimization Through Predictive Demand Forecasting

Discover the power of machine learning in retail demand forecasting to reduce costs and build resilience.

clock-icon-black  5 min read
By Iwona JozwiakNov 22, 2023
Data & AnalyticsOperational EfficiencyRetailSupply Chain

All the Right Cards: Why Data Matters in Vendor Negotiations

Learn how data integration empowers category managers to navigate complex negotiations and boost profitability.

clock-icon-black  6 min read
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