While media and entertainment industries’ use of Big Data has evolved over time leading to an acceleration in digital transformation. it wasn’t until these companies successfully partnered with the telecom industry that things truly amplified.

Enabled by API integration capabilities, entertainment venues could now gain data from partner ecosystems, allowing them to both modernize their own applications and build a winning customer experience.

These collaborations led to Initiatives such as stadiums pushing personalized deals and content to its fans’ smartphones in real-time or amusement parks interacting and engaging guests throughout their visit.

Simultaneously, telecom providers could now access new revenue streams thanks to data monetization, giving them the opportunity to reduce development costs and quickly expand into new markets.

So, how can you leverage the wealth of opportunities data integration opens up?

Learn the ways to monetize APIs and data, sell services across new channels, and drive customer satisfaction and retention with SoftServe and a select group of industry experts at this interactive virtual roundtable.