You Are a Designer and I Am a Prototype
Watch SoftServe VP Matt McBride discuss how a tragic accident led to a career in experience design.
User Involvement – An Essential Part of Development
Experience design expert Andrii Glushko explores the importance of incorporating the design thinking into agile development.
Designer Dilemma: Users and Stakeholders
Experience design expert Brian Heltsmith explores empathy and the designer’s role in the development process.
5 Technology Trends That Will Transform Retail in 2017
Learn how retailers are using AI, VR, and more to improve the customer relationship.
3 Small Changes for Big Impact on Customer Experience
In this blog post, retail expert Jessica Vadino discusses small changes that can improve the customer experience.
Competing in a Fan-based Economy: Create Fans Not Customers
SoftServe VP Matt Kollmorgen describes the problem with audiences and strategies for cultivating a loyal fan base.
How to Load Data from a Hadoop Cluster into a MemSQL Database
In this post, system architect Oleksandr Berchenko describes two ways to load data from HDFS to a MemSQL database.
Digital Transformation – It’s Really All About People
While technology powers today's startups, for users, digital disruption is about creating a memorable experience.
Digital Resolutions for a Disruptive New Year
Here's how your enterprise organization can take a broader, deeper, and more thorough approach to digital transformation.
5 Trends to Watch in 2017
Learn how Design Thinking, digital platforms, VR, blockchain, and AI will transform industries in the new year.