How (and why you need) to Identify Personality Traits for Marketing
Elevate personalization beyond demographics, purchase history, and interests.
1 min readFinancial Services Security: Technology vs. Behavior
Financial services is catching up to customer exp ectations, but speed can disregard important aspects of security
2 min readCloud Connectivity for a Unified Healthcare Portal
Move to the cloud for a portal that scales to the needs of your patients.
2 min readBlockchain in Finance: How Far We’ve Come
Take an in-depth look at how blockchain is transforming financial services
6 min readCommon Misconceptions in Finserv Security
Thinking about implementing a new security posture? Make sure your bases are covered.
2 min readTo Advance or Defend, That Is the Question
Dat a value strategy is entirely dependent on the company.
2 min readThe Ants go Marching On
How prioritization and collaboration are essential to data value strategy
2 min readNike Just Did It (And Why Your Brand Should, Too)
Personalization in brand experience is more data-driven now than ever.
2 min readThe Four Corners of Successful Healthcare Gamification
As gamification extends into other industries, how can healthcare capitalize on its many use cases?
2 min readTechnological Triage for Media
How to reclaim fans through innovation.
2 min read