SoftServe partnering with Microsoft

Our Microsoft Retail Expertise

Customers desire access to a wide variety of products, better customer service, and beneficial loyalty programs. As a result, retailers must increase operational efficiency and drive innovation to deliver the best customer experience and increase profits.

Retail Solutions

Trade Promotion And Assortment Management Tools

  • Receive over $50M in incremental top-line revenue.
  • Increase productivity up to 4-6 times.
  • Decrease monthly updates from ~1 week to 1-2 days.
  • Increase concurrent users from 5 to 500.

Marketing Spend Analytics And Optimization Tool

  • Reduce the time of data analyst engagement from weeks to days.
  • Increase the number of clients that can be served daily.
  • Enjoy a reproducible workflow as a result of a correctly executed data analysis pipeline.


Personalized Content Recommended System

  • Reduce costs for marketing campaigns by eliminating the promotion of irrelevant content to customers.
  • Double response rate to marketing campaigns and improve pipeline speed by up to three hours.


Analytical Data Warehouse Infrastructure

  • Develop a secure, scalable, and modern Microsoft cloud- based data warehouse that reduces time-to market of new products and services and analyzes trends, giving clients a competitive edge.
  • Implement a modern DevOps approach allowing for a quick, easy, and cost-effective delivery process and maintenance of environments.


Areas Of Retail Focus

  • 01Increasing Business Competitiveness
    Adopting and enabling multiple Microsoft services can drive innovation and organizational value—creating a competitive advantage. In addition, Microsoft's Cloud service with global infrastructure allows businesses to meet consumer demands cost-effectively.
  • 02Understanding Customer Needs
  • 03Optimizing Retail Operations

Case Studies

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