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Physical AI

SoftServe applies physical AI and autonomous collaborative robots that understand their surroundings, anticipate change, and execute tasks with precision, working independently or alongside people.

With engineering expertise, hardware integration capabilities, and a unified stack of digital twins, high-fidelity simulation, synthetic data generation, multi-modal AI, autonomous control, and cloud computing, we deliver physical AI solutions that are production-ready from day one and adaptable across industries.

Building Real Value with Physical AI

We identify the highest-value physical AI use cases and show how they deliver measurable impact and proven technical feasibility.

Our teams support the full path from idea to deployment, across robotics, AI, real-time control, hardware, fleet management, IoT, XR, and data engineering. This integrated approach enables smooth solutions productization, not isolated prototypes.

Before deployment, we design, train, and validate autonomous systems in high-fidelity virtual environments using simulations and digital twins. This shortens deployment timelines by up to 25% and reduces manual effort and process variability by up to 30%.

38.5%
Projected annual growth rate of physical AI through 2030
$90B
Expected size of the AI robotics market by 2032
$5T
Potential scale of the global humanoid robotics market by 2050

Expert Insights

We are undergoing a new wave of reindustrialization, driven by physical AI, advanced simulation-first robotics, and factory-scale Omniverse digital twins. Powered by the latest breakthroughs from NVIDIA and adopted by leading enterprises, physical AI is redefining how factories are designed, operated, and optimized. SoftServe helps enterprises adopt and scale physical AI solutions to accelerate automation, boost productivity, and build more resilient industrial operations.
Serge Haziyev
Advanced Technologies CTO, SoftServe
SoftServe is building a new generation of intelligent robotic systems where simulation, perception, and real-world execution work together. This unified technology stack enables the rapid design, training, and deployment of collaborative robots and humanoids, boosting productivity, improving safety, and helping bridge global skills gaps.
Lyubomyr Demkiv
Director, Robotics & Advanced Automation, SoftServe

Our Services

Traditional automation is limited by variability, safety, and scalability. Physical AI adds perception, reasoning, and adaptability, enabling machines to work safely alongside people, respond to changing conditions, and improve over time. SoftServe provides the core building blocks of physical AI and supports their implementation.
  • 01

    Physical AI Transformation

    SoftServe turns initial ideas around physical AI into a structured, ROI-backed roadmap with clear execution plans.

    Our approach covers:  
    • Use-case discovery and prioritization
    • Feasibility studies and proof-of-concept design
    • ​Business case and robotics ROI modeling
    • Risk and compliance assessment
    • Technology and vendor selection
    • Multi-year phased implementation planning
    • Stakeholder alignment and change management strategy
     

    Ideal for: Organizations exploring physical AI adoption, executives seeking business justification, or teams planning multi-site rollouts.

    Duration: 4–12 weeks

  • 02

    Robotics and Autonomous Systems

  • 03

    Smart Spaces and Infrastructure

  • 04

    Digital Twins for Robotics and Simulation Plarforms

  • 05

    Embodied AI Perception Systems

  • 06

    Operational Intelligence and Decision Systems

  • 07

    Platform, Edge, and Operations

  • 08

    Robotics Managed Services and Support

  • 09

    Robotics Workforce Training

SoftServe turns initial ideas around physical AI into a structured, ROI-backed roadmap with clear execution plans.

Our approach covers:  
  • Use-case discovery and prioritization
  • Feasibility studies and proof-of-concept design
  • ​Business case and robotics ROI modeling
  • Risk and compliance assessment
  • Technology and vendor selection
  • Multi-year phased implementation planning
  • Stakeholder alignment and change management strategy
 

Ideal for: Organizations exploring physical AI adoption, executives seeking business justification, or teams planning multi-site rollouts.

Duration: 4–12 weeks

Robotics and Advanced Automation

From design and simulation to deployment, SoftServe builds embodied AI and intelligent systems that improve productivity and optimize day-to-day operations.
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Partner Ecosystem

NVIDIA
Amazon Web Services
Google Cloud
Microsoft

Client Testimonials

Developing digital twin applications with Omniverse allows us to replicate and explore various testing environments in a way that is very hard to do in the real world, without actually going to the customer’s site.
 

We can train and virtually test Physical AI solutions on an unlimited number of different sites. We can also do a lot of the actual system commissioning in the digital twin, minimizing the disturbance of customer operations when going live. This truly allows us to increase our speed of innovation.

Johan Brynås
Director Research & Innovation at Toyota Material Handling Europe
toyota-material-handling-logo

Industry Focus

From autonomous vehicles in the field to robots operating in warehouses, physical AI is changing how work gets done across industries. SoftServe brings expertise to help organizations apply physical AI in ways that are practical, reliable, and relevant to their sector.

Advance Space Missions with
Physical AI

SoftServe applies physical AI to missions beyond Earth, supporting lunar exploration and space operations. Our solutions enable autonomous servicing, assembly, and manufacturing (ISAM) in orbit and on the Moon.
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Related Resources

Generative and Agentic AI Trends for 2026
Bridging Simulation and Reality in Robot Training
The Data Architecture Behind Smarter Automotive Paint Booths
Humanoids in the Field: Scalable Robotics for Real-world Work
The Physical AI Revolution in Robotics
  • 01Інжинірингові послуги

  • 02Cloud & DevOps

  • 03Cloud Migration and Modernization

  • 04Великі дані й аналітика

  • 05AI & ML

  • 06Генеративний ШІ

  • 07Інтернет Речей

  • 08Дизайн досвіду

  • 09Хмарна безпека та відповідність вимогам

  • 10Цифрові платформи

  • 11XR та Просторові Обчислення

  • 12 Дослідження Та Розробки

  • 13Робототехніка

  • 14Physical AI

    Robots are making an impact, and their reach is growing fast. Rethink your operations with this technology. SoftServe helps organizations integrate physical AI, intelligent robotics, and AI-driven automation. The result: higher productivity, smoother workflows, and easier daily tasks.

    • High-Fidelity Modeling & Control
    • Industrial Robotics & Automation
    • Mechatronics
    • Mobile Robotics & Autonomous Vehicles
    • Robotics Perception & AI
    • Robotic Operations and Integration
    • Space Robotics
      Дізнатися
    • 15Цифрова стратегія та інновації

    • 16Операційна Ефективність

    • 17Керування Організаційними Змінами

    • 18Доступність

    • 19ESG та послуги зі сталого розвитку

    • 20Квантові обчислення

    • 21Цифрові Продукти Та Сервіси

    Дізнатися

    Let's Talk

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    • 01
      Домашня
    • 02
      Building Real Value with Physical AI
    • 03
      Expert Insights
    • 04
      Our Services
    • 05
      Partner Ecosystem
    • 06
      Client Testimonials
    • 07
      Industry Focus
    • 08
      Related Resources
    • 09
      Сервіси
    • 10
      Контакти
    Контакти
    HQ у США

    201 W 5th Street Suite 1550
    Austin, TX 78701

    +1-512-516-8880

    Безкоштовний номер:
    +1-866-687-3588

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